Colours

Bright red (‘Red Impact’) is the central colour in all corporate marketing activities and communications.

Red Impact Corporate Identity Radboud University

The codes for the basic red colour are:

  • HEX code: #e3000b
  • RGB: 227 I 0 I 11
  • CMYK colour model: 0 | 100 | 100 | 0
  • PMS 186
  • RAL 3020

Additional colours

In addition to this basic colour, you may use different types of red. These should be lighter or darker than the basic colour.

Primary Colours Corporate Identity Radboud University

The HEX and CMYK codes for the additional red colours are:

Poppy

  • HEX code: #ff424b
  • CMYK colour model: 0 | 80 | 60 | 0

Lady Bug

  • HEX code: #be311e
  • CMYK colour model: 0 | 92 | 90 | 27

Berry

  • HEX code: #8f2011
  • CMYK colour model: 15 | 92 | 90 | 40

Maroon

  • HEX code: #730e04
  • CMYK colour model: 20 | 100 | 80 | 50

Mahogany

  • HEX code: #4a0004 
  • CMYK colour model: 45 | 100 | 75 | 70

Combinations   

It is possible to combine different types of red that contrast well with each other. We try to avoid using ‘weak’ colour combinations and always aim to achieve a strong look. The contrast between the colours also needs to be sufficiently noticeable to the visually impaired. 

Contact

Need help? You can contact:

Contact department

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