The primary aim of the course in strategic management is for students to acquire and apply knowledge, to reflect on this knowledge and to develop managerial skills. This is achieved with the following objectives:
- to develop an understanding of important schools of thought, models and techniques in the field of strategic management and their differences and similarities;
- to develop a critical mindset with regard to the applicability and limitations of theories, models and techniques in the field of strategic management.
- to identify and analyse a company's strategy by applying theories, models and techniques provided in the course and to provide recommendations to the company.
- to develop a critical, flexible and creative mindset in order to be able to challenge deeply rooted ways of thinking and problem solving in organisations.
Management researchers do not agree on how to solve strategic problems. There are many ways to make strategy, based on various theories. Some theories may be right, others may be wrong. However, the right theories are no always easy to discern. Some theories may only highlight one specific aspect of an issue, or there may be divergent assumptions about the nature of strategy. A prudent strategic decision maker should be aware of the various approaches, since a comparison and combination of perspectives may yield creative and innovative solutions. In this course students will study various approaches to strategic management that are based on the original work of influential scholars in strategic management. The course provides insights into the fundamentals of and approaches to strategic management as well as levels of strategic management (business, corporate and network) and context. The course offers the opportunity to confront theory with practical examples, by reviewing cases and participating in tutorial group meetings.
|Written exam and two assignments.
Partial grades remain valid in case they are sufficient.|